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PostPosted: May 23rd, 2009, 9:12 pm 
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Joined: March 18th, 2004, 12:14 am
Posts: 405
Location: The great Polis of Indiana
Hi all, a couple questions I'm throwing into one post.

One is, what do you do to promote your blog? Do you just rely mostly on word of mouth, links on networking sites, keyword searches or what? I know there are some sites out there you use to promote but not sure what they are. And how do you make money off it - just by ads, or by linking to your professional site or writings?

Maybe not totally unrelated, my second question is has anyone used Google AdWords to list your writing services? I've created a profile but haven't put any money in it yet. Just wondering if that would be a good idea to hopefully drive people to me, especially locally.

Thanks so much for any input you can give!

Jenny


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PostPosted: May 27th, 2009, 3:43 pm 
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Joined: December 9th, 2003, 9:32 pm
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Location: Sedona, AZ
beijingjenny wrote:
One is, what do you do to promote your blog? Do you just rely mostly on word of mouth, links on networking sites, keyword searches or what? I know there are some sites out there you use to promote but not sure what they are. And how do you make money off it - just by ads, or by linking to your professional site or writings?


I post new content as often as possible; write articles that go onto my sites, blog, facebook; promote each of my sites on all my other sites, have links to my blog and sites in my e-mail signature; pass out business cards; and much more.

beijingjenny wrote:
Maybe not totally unrelated, my second question is has anyone used Google AdWords to list your writing services? I've created a profile but haven't put any money in it yet. Just wondering if that would be a good idea to hopefully drive people to me, especially locally.


I used it for my site. My hosting company gave me a $50 credit. It got a fair amount of people to my site (not blog) but no sales. Lots of places offer $25 or $50 credit, look around and give it a try.

Have Fun,
Jeff

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PostPosted: May 27th, 2009, 9:35 pm 
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Joined: March 18th, 2004, 12:14 am
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Location: The great Polis of Indiana
Thanks a bunch, Jeff. Both great ideas. My dad owns the domain I use and I've asked him to look into since I found they offer it but maybe only for new customers.

At any rate, appreciate the feedback!


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PostPosted: May 30th, 2009, 9:39 am 
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Joined: February 11th, 2003, 11:38 am
Posts: 5
Location: San Diego
I use selfpromotion.com - arcane site that's worth learning because it submits your site and then resubmits it quarterly for a donation.

Twitter is paying off for me in small ways.

Blog commenting on other blogs helps some.

So does forum posting.

Darren Rowse over at problogger.net has a nifty free ebook about his 31 days to better bogging. Marketing tips in there too.

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PostPosted: May 30th, 2009, 10:13 pm 
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Thanks, that is great!

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PostPosted: May 31st, 2009, 10:59 am 
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Location: San Diego
glad to help when I can

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PostPosted: June 6th, 2009, 11:29 pm 
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Posting fresh, original content to your blog often will get it noticed by the search engines.

Use "article marketing" methods to get more traffic, too. This is very important. And I'm not talking about "articles" in the way we writers usually mean. Not articles for newspapers and magazines. It's rewriting some of your content into short keyword articles and then posting them where appropriate to get more traffic.

Also, backlinks are important. Get backlinks wherever you can -- without spamming, of course.

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PostPosted: December 9th, 2010, 11:19 pm 
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Joined: December 9th, 2010, 11:10 pm
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I used to wander around looking for traffic before I found out LinkedIn. I post articles on my blog everyday *religiously* and then broadcast them onto my LinkedIn groups via a nifty little widget. Only one among my more-than-fifty groups have requested me to post the articles once a week, and she was very, very cordial. Of course, you'd need to have quality content - or else the spam kings raise eyebrows.

I have not gone through Google Adwords as yet, but I do not think it'd hurt (much), because they charge you only on a click or something

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PostPosted: December 13th, 2010, 11:47 pm 
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Posts: 4
Howdy! I would just like to share that finally, I got my own blog. I hope I could be consistent about it and take blogging as a serious but gratifying adventure. I'm going to post the different restaurants I've been and their ambiances. :D

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PostPosted: December 21st, 2010, 1:43 am 
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Joined: December 6th, 2010, 3:12 am
Posts: 32
Location: Gravenhurst, Ontario
I have found that joining and participating on social networking sites has been a great way to gain traffic for my blog. A facebook business page, a twitter account, a LinkedIn account, etc. And, once you have your social networking accounts setup, you can join the site http://www.ping.fm, which gives you the ability to update your status on all of your social networking accounts at once, as opposed to having to login to each one individually.

Since starting my blog, I have been obsessed with reading books about online marketing, and a huge trend now is one-on-one relationships through social networking, moreso than the traditional advertising avenues that have been etched into our minds over the years.

The two books that I found the most helpful since launching my blog are:
Crush It! by Gary Vaynerchuk
Smarter, Faster, Cheaper by David Siteman Garland

They both offer their own set of online marketing tips for bloggers-- while they aren't specifically books for writers, they help very much with the business side of things.

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PostPosted: January 2nd, 2011, 10:19 am 
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Joined: December 6th, 2010, 3:12 am
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Location: Gravenhurst, Ontario
I have just launched ads for my blog on facebook and through Google Adwords-- will keep you posted on what I learn throughout the process. It doesn't hurt to give it a shot. :)

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misfits&mascara
Mastering the art of productive procrastination.
http://www.misfitsandmascara.com


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PostPosted: January 3rd, 2011, 5:31 pm 
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Joined: December 9th, 2003, 9:32 pm
Posts: 978
Location: Sedona, AZ
I just started an Adwords program for my new ebook, http://www.PortfolioEbook.com on how photographers can make a portfolio.

I had a $100 coupon that I used. I rewrote the ad 3 times in the first week, each time getting more hits. In three weeks I've gone through about $30, my ad has been shown about 25,000 times, I've had about 35 clicks on my ad and no sales.

I know that some people really make Adwords work, but for people like myself who are casual users, I'm not real impressed.

Have Fun,
Jeff

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PostPosted: January 5th, 2011, 6:21 am 
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Joined: December 6th, 2010, 3:12 am
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Location: Gravenhurst, Ontario
I totally agree with you Jeff-- I've been receiving a substantial amount more hits from my facebook ads than my Google ads, but no responses or blog interaction yet. Of course, my blog will always be a work in progress-- every day bringing new ideas to the table and more ways for everyone to interact. I am going to leave my ads up for a couple of months as I expand on the content and refine what it is to blog today, and then make my decision on what to do-- either keep them up and edit them accordingly, or find different ways to advertise.

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Keeping The Passion For Writing Alive
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misfits&mascara
Mastering the art of productive procrastination.
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PostPosted: January 10th, 2011, 7:17 pm 
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Joined: December 9th, 2003, 9:32 pm
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Location: Sedona, AZ
Okay, here's the upshot of my $100 Adwords program.

24 keywords - 2 had hits too low for Adwords to use, 1/3 weren't used because it was over $1 per click, and I didn't want to go that high.

My ad appeared 39,667 times, with 77 clicks and 1 sale.

Today Adwords says my account is suspended because I've use up the $100 ($95 really, since there's a $5 activation fee), but it shows on my stats that I've only used $66.96. There is a 24-hour lag between what happens and reporting it, so maybe I spent $33.04 yesterday. That would be a record day for this campaign.

I'm glad I was using someone else's nickle, or I would be more than a little upset.

This is my second campaign with Adwords (the other was for $50 that I was given), and I'm not impressed with either one.

This latest campaign was for a $9.97 ebook I wrote on how photographers can create and present their portfolio. One sale is pretty bad results for a $100 investments. Now if I was selling a $1,000 online class, and made one sale, then I would be happy.

Have Fun,
Jeff

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PostPosted: January 24th, 2011, 9:31 pm 
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Joined: December 16th, 2010, 1:26 pm
Posts: 35
If were to promote my blog, I would rely on building a steady reader base first. If my content is good and interesting, they will get the word out to their friends and in turn I'll get more readers. When I get enough readers, I would then start putting a few ads on my blog. Nothing gaudy, but enough to generate money with it. I've noticed that some of the blogs I read tended to be more successful when they were associated with an existing group of bloggers (ex. DailyKos).
My experience with Google Adwords is limited, but I have heard mixed messages about using their service for such a purpose.

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